Cold Plunges and Run Clubs Are Becoming the New Bar
Cohen and Malkin argue that community and social connection may matter more for longevity than stacking isolated wellness treatments. They describe run clubs, group saunas, cold-plunge gatherings, and wellness events as healthier ways to meet people with shared interests.
- Community is framed as a major longevity factor
- Wellness venues are becoming social spaces
- Shared activities make difficult practices more engaging
- Interest-based gatherings can replace alcohol-centered meetings
“there's no better supplement on the planet to be happy over time live longer all those things than than that”
“they're starting to make Wellness part of your lifestyle and a way to interact socially”